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Red Velvet
A deep, cool red with a burgundy undertone, richer and less orange than a classic auburn.

BeforeRed VelvetBoth renders come from the same edit instruction HairGlam uses for this look, applied to a studio portrait. In the app the shade lands on your own photo instead.
- 12 free looks in the app
- Your face, not a model's
- Ready in seconds
Free on iPhone and iPad. 12 free looks: 4 haircuts, 4 hair colors and 4 makeup looks, no paywall in between. Or try it free in your browser.
Where a warmer red pushes toward orange as it fades, red velvet is built on a cooler, violet-leaning base closer to burgundy, so it stays looking rich rather than turning brassy. Indoors the depth can read close to a dark brown; in direct light the red comes forward with a wine-like cast rather than a bright copper one. The violet component fades first, same as in burgundy, which is why the color warms slightly with age even though it started cool. It holds its depth better than a warmer red of the same level.
- Undertonecool, neutral. The cool, wine-toned red suits pink, neutral and cool-toned skin, deeper complexions included, and can look slightly heavy against a very warm, golden complexion.
- Starting pointDark brown or black hair takes this directly on permanent color with no lifting, while lighter brown hair may need a filler first so the red does not fade thin.
- UpkeepA red-toned gloss every 4 to 6 weeks keeps the cool cast from warming up, since this family fades faster than the surrounding brown depth.

Try Red Velvet on your own photo
- Add one selfie. Front on, even light, hair off your face. No account.
- Tap Red Velvet in Hair Colors, or any of the other 298 looks.
- See it in seconds on your own face, then save it for your stylist.
12 free looks: 4 haircuts, 4 hair colors and 4 makeup looks. No paywall in between, no account.


