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Electric Cherry Peekaboo
A bright blue-based cherry red panel under black, saturated enough to look almost backlit when light catches it.
Try Electric Cherry Peekaboo on your own photo. Free to download, iPhone, iOS 15.1 or later.


Both renders are HairGlam output. In the app the shade lands on your photo instead.
This is the loud member of the red family, several shades brighter than burgundy and pitched cool rather than orange. With the underneath section colored from temple to nape, movement makes it flash the way a bright lining shows inside a coat. It needs genuine lift to look this vivid, since any darkness left in the hair drags the red toward maroon. Cherry bleeds heavily for the first few washes, then settles into a softer raspberry.
- Undertonecool. Blue-red rather than tomato, so it works against pink and neutral skin and avoids the ruddy effect a warm red throws onto flushed complexions.
- Starting pointThe panel has to be bleached to a clean level seven or eight pale orange for the cherry to read bright; on unlifted dark hair it disappears entirely.
- UpkeepCold rinses only, a top-up every three to four weeks, and a dark towel for the first week while the excess pigment releases.
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